Morgan has been immersed in the cheer world for 23 years as an athlete, coach, choreographer, and judge, giving her a true understanding of the sport from every angle. She’s coached at an elite high school level and judged various competitions, developing a strong instinct for what actually hits on the floor—and what scores.

From 2021–2026, Morgan served as the Head Cheer Coach at Spain Park High School in Birmingham, Alabama, where she took the program to record highs—earning national recognition and achieving the highest placements in school history at UCA High School Nationals. She has choreographed numerous regional and state champion Game Day routines, along with national finalist performances across a variety of divisions.

She also spent nearly nine years working with UCA as a Head Instructor, an experience that strengthened her ability to connect with teams and bring out the best in every group she works with.

Morgan’s greatest passion in the sport is Game Day choreography. Her style is high-energy, intentional, and fun, focused on creating routines that feel unique to each team while maximizing both crowd appeal and scoresheet potential. She’s big on building routines that not only score well, but that athletes genuinely love performing.

More than anything, Morgan values the relationships she builds along the way. She prides herself on being someone athletes and coaches can count on throughout the season—not just for choreography, but as a supportive and positive presence in their corner.

A New York native, Matt brings a dynamic blend of elite coaching, choreography, and judging experience to every program he works with. As former Head Coach at Mount Sinai High School, he led the team to multiple Top 3 finishes and five consecutive New York State Championship titles, solidifying the program as one of the most decorated in the state.

With over seven years on UCA Staff as a Head Instructor, Matt has trained athletes and coaches nationwide, specializing in performance quality, execution, and collegiate-style transitions. His expertise is further strengthened by six years of Varsity judging experience across high school, All-Star, and collegiate levels, along with choreography for Varsity.

He currently serves as Head Coach of Farmingdale State College, building a culture rooted in discipline, confidence, and competitive excellence. Matt is passionate about developing athletes to perform with purpose, power, and presence.

Erin has been immersed in the cheerleading and dance world for over 20 years and even longer, as an athlete, herself.  Her athletic career stems from middle school to college and beyond. As a Varsity camp head instructor, choreographer, high school, college, and All Star coach, Erin has dedicated years to building public and private programs into champions. As a national and international judge, as well as scoring official and judging coordinator, Erin brings her knowledge, expertise, professionalism, and heart into all aspects of the sport.  

Erin enjoys mentoring new judges, as well as educating coaches, gym owners, athletes, and parents in the constantly evolving cheerleading and dance industries. She loves teaching successful tactics across all levels and categories, clarifying scoresheet terminology and vocabulary, as well as listening and learning from other professionals in the industry. 

 When Erin is not traveling for cheerleading and dance, she is juggling an active military family lifestyle, filled with adventures across the U.S. and a busy sports schedule with her children. She is continuing her long-time career in the many facets of education, while pursuing real estate and developing the family-owned business, Prime Growth Properties, LLC.  Erin is very thankful for all the opportunities that come her way and is excited to take on new endeavors this year and into the future.